Raise a Glass
BevMo!, one of the largest wine, beer and spirits retailers in the country, recently optimized its extremely successful ClubBev! loyalty program using a Teradata hosted and managed solution. The program captures and analyzes customer data in real-time, which allows BevMo! the ability to develop relevant offers and discounts for members through their channel of choice. More-engaged customers means more visits to BevMo! stores and a big boost to the bottom line.
Headquartered: San Francisco
Industry: Alcoholic beverage retailer
Scope: 116 stores in California, Arizona and Washington